Sample Press Release

Congratulations!

You are likely here because you have recently been recognized as one of The Home Security Advisor’s Safest Cities in your state.

Many of the recipients want to share their civic pride and have expressed an interest in promoting their achievements in:

Social Media
Internal Publications
Local Media Publications

To assist you in that process, we have put together a sample press release and posted examples of Facebook posts, city website posts and print and TV news releases that other cities have used for PR and to publicly recognize the efforts of those who keep communities safe.

Feel free to download this template and edit it as you wish.

Additionally, we have shared examples from other communities which we felt might serve as inspiration.

Press Release Template

Feel free to download this template and edit it as you wish.

HSA Sample Press Release

FOR IMMEDIATE RELEASE: (DATE)

Contact Name

Organization (Agency or Company)

Phone Number

Email

[City] Recognized as One of [State’s] Safest Cities

The Home Security Advisor named [City] in annual [State]’s Safest Cities Report

City, State: [City] has been named as one of the Top 50 Safest Cities in [City] in the 2019 report published by The Home Security Advisor. The article and a full listing can be found at [ please insert link to appropriate page]

A leader in the home security and personal safety industry, the site proclaims:

“In our experience, the towns, cities and communities listed in our Top 50 share a number of qualities of which their residents should be proud.

Strong Leadership
Dedicated Law Enforcement
Active Citizenship

These are the key ingredients that combine to make these communities among the safest and most desirable places to reside and raise a family.”

[Optional-In regards to this recognition, the mayor/city manager/council member says “…” ][Optional-Police Chief ]

The Home Security Advisor rankings were calculated using the 2018 FBI Uniform Crime Report results with respect to towns and cities with Five-thousand residents or higher, who reported their crime data.

These figures were weighted in order to accurately indicate the seriousness of the criminal activity. Property crimes were factored by .50 and were added to the violent crimes.

The sum of the two was then divided by the population in the community. For comparison purposes, we normalized the mathematical finding to reflect weighted criminal offenses per 100,000.

Sample Quotes

Below are some quotes from proud police chiefs, city officials and residents from press releases across the country.

“This is confirmation of what Oakley residents already know. We thank Oakley residents for their support of our Police Department and ask that they continue to be partners, by reporting any suspicious activity,” stated Police Chief, Chris Thorsen.

“It is our intent to continue to make this list and all like lists. The City Council has provided clear direction in prioritizing public safety and that which helps preserve Oakley’s small town character. This is evidence by the addition of 5 police officers since we discontinued the contract with the Sheriff’s Office and established our own Police Department. The savings were used as we stated,” said Mayor Randy Pope.

Oakley, CA

“We are proud of our collaborative work with our residents to keep Montville a safe place to live and raise a family,” police wrote.

Montville, OH

Police Chief Scot Kimbal says the city’s personnel, law enforcement and community work together “as one huge team to provide a safe environment.”

He said he is proud of them all.

McFarland, CA

“I’m really excited because I’ve lived here my whole life and someday I hope to start my family and raise them here so that’s a really big comfort to me,” said Julie Morrell, who has lived in North Palm Beach her entire life.

“We have a wonderful police department and I think that’s a big contributing factor to the safety of the village,” said Patty Sullivan, who has lived in North Palm Beach for 15 years.

North Palm Beach, FLA